Business Concept provides step-by-step guidance in researching your idea, your market, and your competition. At the end of the Business Concept webinar, you are able to:
* Identify your target markets
* Describe your products/services
* Collect key competitive information to support your feasibility plan
Faculty: Bill Sherry. Bill is a senior executive with 30-years of experience leading broad cross-functional teams in the telecommunications, electronics and optoelectronics industries. Areas of expertise were developed while working at ATamp;T, Epitaxx, ANADIGICS and Texas Instruments, and include business leadership and management, business strategy development, product/technology roadmaps and market development, systems and applications engineering and sales support. Actively engaged in recruiting, mentoring and diversity initiatives. Degrees include BSME, Worcester Polytechnic Institute; Ph.D. Materials Science, Massachusetts Institute of Technology; and Certificate, Executive Business Program, Katz Business School, University of Pittsburg. Published 23 papers and conference talks.
This is part of the second Workshop group (Business Concept, Marketing Strategy and Social Media Marketing) in SCORErsquo;s three part series "Simple Steps to Starting Your Business". Workshop 1 - Startup Basics and Workshop Group 3 - Financial Statement Basics/Projection and Funding Sources.
Please connect at least 5 minutes in advance to be sure you have a good connection. The webinar starts promptly at 6:00 PM and concludes by 8:30 PM.