Are you curious about the sudden rise in ghost kitchens, virtual brands, and food delivery apps? Or maybe how your business might benefit from launching a ghost kitchen of your own? Christina Livers from US Foods is here to help! Christina will cover the basics of building an online brand and choosing the right menu, technology, and marketing platforms needed to maximize your sales and digital visibility.
• Learn about the types of virtual kitchens like ghost kitchens and pop-ups
• Understand what a virtual brand is and why you need to keep your brands separate
• Explore third party marketplaces like Chow Now, Door Dash, Menufy and how they interface with technology platforms like Square and Toast
To view this class, visit the Food Ed Facebook Account at https://www.facebook.com/mcplfooded.